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Programmes
Bachelor of Design (B.Des.) - Visual Communication Design
Overview
Visual Communication Design is a diverse discipline, that is primarily focussed on meaning-making though visuals, both static and dynamic in the context of a brand, a story or a product and its audiences. The programme is practice-led and process-driven, while also grounding students in design theory relevant to both educational and commercial contexts. Its wide ambit covers fields such as research, print media, photography, video production, game design, digital design, new media, exhibition, and experience design.
It aims to prepare students in an experiential learning environment, fostering cultural awareness, critical thinking, experimentation, and the ability to think differently. Students engage with design courses like visual ethnography, brand understanding, typography, and social communication. The programme offers rigorous methods for integrating visual and textual research, exploring the designer’s role in society and questions of personal and social responsibility.
Duration
Four Years / Eight Semesters
Commence of the course
Course Duration
Mode of Study
Eligibility
10+2 from recognized Board / Council with minimum 50% marks.
A relaxation of 5% marks or its equivalent grade may be allowed for those belonging to SC / ST.
Key Features
Cultivate a deep understanding of visual narratives, content creation and digital processes.
Foster critical thinking, problem-solving, and analytical skills to tackle complex design challenges.
Gain a high degree of proficiency in visual design principles to create visually appealing and effective communication materials.
Train students to consider accessibility, inclusivity, and ethical design principles in their design process and solutions.
Encourage exploration of emerging technologies and media to develop innovative and future forward solutions.
Develop an understanding of the business and professional aspects of communication design.
Programme Structure
Careeer Opportunities
- Communication Designer
- Design Manager
- Type Designer
- Interaction Designer
- Design Researcher Design
- Consultant Graphic Designer
- Design Entrepreneur
- Packaging Designer
- Brand Designer
Faculty Speak
Open House
Contact for Admissions
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Call Us+91 63649 28122, 080 4619 9069
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Email Usdesign@alliance.edu.in
