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Bachelor of Business Administration (Honours) - BBA (Hons.) in Sports Management

Overview

Our undergraduate business administration programme in Sports Management is tailored to meet the demands of India's booming sports industry, offering a comprehensive curriculum that equips students with the skills and knowledge needed to thrive in this dynamic field. With a focus on sports marketing, finance, law, media, and communication, students gain a deep understanding of the sports ecosystem. They develop expertise in team management, sports events and facilities management, sports analytics, and sports entrepreneurship, preparing them for various roles such as sports marketing manager, event coordinator, sponsorship manager, athlete manager/agent, and media coordinator. This programme ensures that graduates are well-prepared to capitalize on the abundant opportunities in India's sports industry, becoming valuable assets in its continued growth and development.

Duration

Four Years / Eight Semesters

Commence of the course


Course Duration

Four Years


Mode of Study

Eligibility


10+2 from recognized Board / Council with minimum 50% marks.

A relaxation of 5% marks or its equivalent grade may be allowed for those belonging to SC / ST.


Programme Objectives

Equip students with a solid foundation in business management principles tailored to the sports industry.

Provide industry-specific knowledge and skills to prepare students for diverse roles in sports management.

Foster critical thinking and problem-solving abilities in the context of sports business challenges.

Develop ethical and socially responsible sports management professionals.

Programme Features

Industry-Relevant Curriculum: Designed by industry experts to reflect current trends and best practices in sports management.

Collaboration with Leading Sports Companies: Partnerships for curriculum delivery and internships with renowned sports organizations.

Diverse Career Opportunities: Explore roles in Sports Analytics, Sports Entrepreneurship, Sports Law, Sports Media, and more.

Real-world Exposure: Gain practical experience through internships, workshops, and industry interactions.

Passion-Driven Learning: Tailored for individuals passionate about sports, combining their love for sports with business acumen.

Career Opportunities

  • Sports Marketing Manager
  • Sports Event Coordinator
  • Sports Sponsorship Manager
  • Sports Facility Manager
  • Athlete Manager / Agent
  • Sports Media Coordinator
  • Sports Brand Strategist
  • Sports Analytics Specialist
  • Sports Merchandising Manager
  • Sports Operations Executive
  • Sports Finance Manager
  • Sports Hospitality Manager
  • Sports Sustainability Coordinator
  • Sports Cultural Consultant