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Dr. Nandish Manangi

Professor

Alliance School of Business

Dr Nandish Manangi holds a combined experience of over two decades in the domain of business analytics, digital marketing, data science, artificial intelligence, teaching, and research. Dr Nandish holds a Ph.D. from Alliance University and an MBA from Swiss Business School, Zurich, Switzerland. His graduation is in Computer Science Engineering from Visveshwaraiah Technological University, Karnataka.

Dr Nandish has seasoned industry experience and served the industry in different roles - as Senior Director, managing Global Operations in Analytics Consulting across domains such as Retail, Consumer Packaging Goods, Information Technology, Marketing Mix Modeling, Multi-Touch Attributions, Digital Transformation, and AI/ML Deep Tech Solutions.

He is involved in teaching Predictive Analytics, Prescriptive Analytics, Marketing Analytics & Decision Models for Industry Executives as a Visiting Faculty as part of his association with numerous premier Institutes in India. He has given technical webinars for working professionals and aspiring candidates in the AI/ML and Analytic Consulting domain through his Use Case analysis. He is proficient in statistical techniques such as structure equation Modeling, factor analysis, multivariate analysis, and logistic regression.

Currently, Dr Nandish continues to pursue his research interests in the areas of retail analytics, e-commerce, data science, Machine Learning, and Artificial Intelligence applications in marketing methodologies. In addition, his focus is in the areas of Consumer Behaviour, Business Analytics, Analytics Modeling, and Digital Marketing. He has published various research papers, participated in conferences, and authored books. Dr Nandish strongly believes in building the career of students coupled with good character.

Research Paper Publications

  • Nandish Manangi (2022), Artificial Intelligence Applications as a Key to Decision-Making Process in the Information Technology Industry, International Journal of Current Science – ISSN: 2250 – 1770, July 2022
  • Nandish Manangi (2019), Consumer attitude towards organic food products: Analysis on organic food consumer, International Journal of Advanced Scientific Research and Management, Vol 4, Issue 5 May 2019, ISSN: 2455-6378
  • Nandish Manangi (2018). “Re-Imagining Organic Food Industry: Product Rationalization through Micro Segmentation”. International Journal of Advanced Research, Ideas, and Innovations in Technology, Volume 4 Issue 2, March 2018

Awards & Certifications:

  • Certified Professional Scrum Master-II. Issued by Scrum.org in May 2022. PSM-II certificates’ holders show an expert level of understanding of the principles of Scrum and can effectively apply Scrum in complex, real-world situations
  • Power BI Data Analysis (DA-100) and Power Learning (PL-300), Microsoft Certified Professional. Issued Jul 2021. Credential ID Certification Number H896-8298
  • Expert Speak - Certificate of Appreciation from Data Mites™, Global Institute for Data Science. Issued in April 2021
  • Certified Data Scientist from the International Association of Business Analytics Certification, IABAC Board. Issued March 2020. Certificate ID: IAB1120171537

  • Nandish Manangi (2019), Prediction Model for Organic Food Consumption: An Empirical validation of factors influencing Organic Food Buying Behaviour, International Conference on Value-Driven Marketing at SDM-IMD Mysore, October 2019
  • Nandish Manangi (2019), Computing the Value Factors influencing the Buying Behaviour in Organic Food Retailing. Alliance Management Studies International Conference 2019. Volume 1 Issue 2, April 2019
  • Nandish Manangi (2018). Presented working title “Examining the Effect of Consumer Perceived Value on Buying Intentions: An Empirical Model of Organic Food Buying Behaviour”. 6th AIM-AMA Sheth Foundation Doctoral Consortium 2018. Volume 1 Issue 2, January 2018