Mr. Jayanta Mukherjee is a seasoned Marketing professional with over 22 years of Industrial Experience in several organizations of repute in India and abroad. He has been instrumental in successfully launching several product categories and brands globally. Jayanta has varied experience in different Marketing roles in FMCG, Consumer Durable and Automobile retail. He teaches Strategic Marketing for Sustainable Growth, Marketing Theory & Practices & E-commerce Management.

Recently he has been actively involved in co-founding a start-up in the healthcare space specializing in Additive Manufacturing.

He completed his PGDBM from International Management Institute, New Delhi and Bachelor of Engineering from Jadavpur University, Kolkata.

Awards Won

• Awarded with Best Marketing Professional (Consumer Durables) in 2005-06 & 2006-07
• President Award for Best Marketing Campaign (Consumer Durables) in 2007
• MD Award for Best Rural Marketing Campaign (Consumer Durables) in 2008
• MD Award for Best Marketing professional (Consumer Durables) in 2009-10
• President Award for Best LCV Marketing Campaign in GCC in 2011 & 2012

Publications

• Jayanta has authored several white papers for organisations he has worked with in Automobile Retail and Consumer Durable categories

Other Achievements

• Resource person for several MDPs during his assignment in Automobile Retail and Consumer Durables